Privacy Policy
**INFORMATION REGARDING THE COLLECTION OF PERSONAL DATA AND CONTACT DETAILS OF THE DATA CONTROLLER**
1.1 We are delighted to have you visiting our website and we thank you for your interest. Below, we inform you about how we handle your personal data when using our website. Personal data includes any information that can personally identify you.
1.2 The data controller for processing data on this website, as defined by the General Data Protection Regulation (GDPR), is Anostreme. The data controller for processing personal data is the natural or legal person who, alone or jointly with others, determines the purposes and means of processing personal data.
1.3 For security reasons and to protect the transmission of personal data and other confidential content (e.g., orders or inquiries to the data controller), this website utilizes SSL or TLS encryption. You can recognize an encrypted connection by the string "https://" and the padlock icon in your browser's address bar.
**DATA COLLECTION WHEN VISITING OUR WEBSITE**
When merely accessing our website for informational purposes, i.e., if you do not register or otherwise provide information to us, we only collect the data that your browser sends to our server (so-called "server log files"). When you visit our website, we collect the following data, which are technically necessary for displaying the website:
- The visited website
- Date and time of access
- Amount of data sent in bytes
- Source/reference from which you came to the page
- Browser used
- Operating system used
- Used IP address (if applicable, in anonymized form)
Processing is carried out in accordance with Article 6(1)(f) of the GDPR based on our legitimate interest in improving the stability and functionality of our website. There is no further disclosure or other use of the data. However, we reserve the right to check the server log files later if there are concrete indications of unlawful use.
**COOKIES**
To make your visit to our website attractive and to enable certain functions, we use so-called cookies on various pages. These are small text files that are stored on your device. Some of the cookies we use are deleted after the end of the browser session, i.e., after closing your browser (session cookies). Other cookies remain on your device and allow us or our partner companies (third-party cookies) to recognize your browser on your next visit (persistent cookies). If cookies are set, they collect and process individual user information to varying degrees, such as browser and location data and IP address values. Persistent cookies are automatically deleted after a specified period, depending on the cookie.
Some cookies serve to partly simplify the ordering process (for example, by remembering the contents of a virtual shopping cart for a later visit to the website). If personal data are processed by some of the cookies we use, the processing is carried out in accordance with Article 6(1)(b) of the GDPR, either for the execution of a contract or in accordance with Article 6(1)(f) of the GDPR for the preservation of our legitimate interests in the best possible functionality of the website and a customer-friendly and effective design of the site visit.
In some cases, we cooperate with advertising partners to make our online offering more interesting for you. For this purpose, cookies from partner companies are also stored on your hard drive when you visit our website (third-party cookies). If we cooperate with the aforementioned advertising partners, you will be informed individually and separately about the use of such cookies and the extent of the data collected in the paragraphs below.
Please note that you can configure your browser to be informed about the placement of cookies and to individually decide on their acceptance, or to exclude the acceptance of cookies for certain cases or in general. Each browser differs in how these cookie settings are managed. This is described in the help menu of each browser, which explains how to change your cookie settings. You can find these for the respective browsers under the following links:
- Internet Explorer: https://support.microsoft.com/en-us/help/17442/windows-internet-explorer-delete-manage-cookies
- Firefox: https://support.mozilla.org/en-US/kb/cookies-information-websites-store-on-your-computer
- Chrome: https://support.google.com/chrome/answer/95647?hl=en&hlrm=en
- Safari: https://support.apple.com/guide/safari/manage-cookies-and-website-data-sfri11471/mac
- Opera: https://help.opera.com/en/latest/web-preferences/#cookies
Please note that the functionality of our website may be limited if cookies are not accepted.
**4) CONTACTING US**
If you contact us (e.g., via the contact form or email), your personal data will be processed to handle the contact request and for follow-up queries. The processing of this data is based on Article 6(1)(b) of the GDPR if your request is related to the performance of a contract or is necessary for taking pre-contractual measures. In all other cases, the processing is based on our legitimate interest in the effective processing of the inquiries addressed to us (Article 6(1)(f) of the GDPR) or on your consent (Article 6(1)(a) of the GDPR), provided it has been given.
The data you enter will remain with us until you request us to delete it, revoke your consent for storage, or the purpose for data storage no longer applies (e.g., after your request has been processed). Mandatory statutory provisions, in particular retention periods, remain unaffected.
**5) DATA PROCESSING WHEN OPENING A CUSTOMER ACCOUNT AND FOR CONTRACT PROCESSING**
In accordance with Article 6(1)(b) of the GDPR, personal data will be collected and processed further if you provide it to us for the performance of a contract or when opening a customer account. The data collected can be seen in the respective input forms. You can delete your customer account at any time. This can be done by sending a message to the responsible person at the address mentioned above. We store and use the data you provide us for contract processing. After complete execution of the contract or deletion of your customer account, your data will be blocked with respect to tax and commercial retention periods and deleted upon expiration of these periods, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement. You can have your customer account deleted at any time by contacting us via the contact option described below or via a function provided for this purpose in your customer account.
**6) USE OF YOUR DATA FOR DIRECT ADVERTISING**
**6.1 Subscribing to our email newsletter**
If you subscribe to our email newsletter, we will regularly send you information about our offers. Your only obligation to receive the newsletter is your email address. Providing further, separately marked data is voluntary and is used to address you personally. We use the double opt-in procedure to send the newsletter. This means that we will only send you a newsletter by email after you have expressly confirmed to us that you consent to receiving newsletters. We will then send you a confirmation email asking you to confirm that you wish to receive newsletters in the future by clicking on an appropriate link.
By confirming, you give us your consent to use your personal data in accordance with Article 6(1)(a) of the GDPR. When registering for the newsletter, we store your IP address, which is assigned by your internet service provider (ISP), as well as the date and time of registration to prevent any misuse of your email address at a later time. The data collected during newsletter registration is used exclusively for advertising purposes via the newsletter. You can unsubscribe from the newsletter at any time using the link provided in the newsletter or by contacting us. Upon unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement.
**6.2 Sending the email newsletter to existing customers**
If you have provided us with your email address when purchasing goods or services, we reserve the right to regularly send you offers for products from our range that are similar to those you have already purchased, based on § 7(3) of the UWG. We do this to protect our legitimate interests in communicating with advertising as part of a balancing of interests. Pursuant to Article 6(1)(f) of the GDPR, data processing for this purpose is justified as it is in our legitimate interest to conduct direct advertising. You may object to the use of your email address for advertising purposes at any time as described above. In such cases, the data will be processed solely for advertising our own offers.
**6.3 Sending the email newsletter without purchasing goods or services**
If you have expressly consented to receiving our newsletter, we will use your email address and any other voluntarily provided data to regularly send you our email newsletter based on your consent pursuant to Article 6(1)(a) of the GDPR.
For newsletter registration, we use the double opt-in procedure. This means that after registration, we will send you an email to the email address you provided, asking you to confirm that you wish to receive the newsletter. If you do not confirm your registration within a certain period, your information and data will be automatically deleted. We store your IP address, which is assigned by your internet service provider (ISP) at the time of registration, as well as the date and time of registration, to prevent any misuse of your email address at a later time.
You can unsubscribe from the newsletter at any time by contacting us or via a link provided in the newsletter. Upon unsubscribing, your email address will be immediately deleted from our newsletter distribution list, unless you have expressly consented to further use of your data or we reserve the right to use data beyond this, which is permitted by law and about which we inform you in this statement.
**6.4 Newsletter - Measurements and Analyses**
The newsletters contain so-called "web beacons," which are pixel-sized files that are retrieved from our server or, if we use a service provider, from their server when the newsletter is opened. This retrieval is based on our legitimate interests. This allows us to track the successful opening of the newsletter and the clicking of links in the newsletter. This is done to determine whether certain actions are legally required after opening the newsletter and, if applicable, to claim damages. It also enables us to analyze the reading behavior of newsletter recipients. However, we do not use data associated with individual persons for this purpose. The evaluations are intended more to understand the reading habits of our users and to adapt our content accordingly or to send different content according to the interests of our users.
The use of analysis tools is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in the most extensive analytical processing of users to optimize both the website and advertising. If you do not want your data to be analyzed by the newsletter, you can unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter. Additionally, you can also unsubscribe at any time on the website or notify us as described at the beginning of this statement. However, this will also include disabling all links set up based on your consent.
7) DATA PROTECTION FOR PROCESSING ORDERS
7.1 Collection, processing, and transmission of personal data when placing orders
When collecting, processing, and transmitting personal data, we only collect, store, and use this data to the extent necessary for processing orders and handling user requests. Providing data is necessary for concluding a contract. Failure to provide data means that no contract can be concluded. Processing is carried out based on Article 6(1)(b) of the GDPR and is necessary for the performance of a contract with you.
Your data is only transmitted to the shipping companies and service providers we use to the extent necessary for the delivery of the goods or the performance of the contract. For example, the shipping service may receive your name and address to carry out the delivery of your order. The legal basis for the transfer of data is then Article 6(1)(b) of the GDPR.
In addition, we may pass on your payment data to our house bank. Payment processing via PayPal, credit card via PayPal, direct payment via PayPal, and invoice via PayPal are processed by PayPal (Europe) S.a.r.l. et Cie, S.C.A., 22-24 Boulevard Royal, L-2449 Luxembourg (hereinafter "PayPal").
8) COMMENT FUNCTION
On our site, we offer you the opportunity to post comments on individual contributions. The comments are stored with the IP address of the sender and the date and time of creation. This data is stored because our website allows us to detect and prosecute unlawful content (such as offensive comments). In this case, we have a legitimate interest in processing your data in accordance with Article 6(1)(f) of the GDPR.
9) USE OF CUSTOMER DATA FOR DIRECT ADVERTISING BY POST
9.1 Sending direct mail
We reserve the right to use your first name, last name, and your postal address for our own advertising purposes, for example, to send you offers and information about our products by post. This is to protect your legitimate interests as a business owner to communicate with advertising. According to Article 6(1)(f) of the GDPR, data processing for this purpose is justified, as it is in our legitimate interest to conduct direct advertising.
10) PROCESSING OF DATA FOR THE ORDER OF SPECIAL GIFT VOUCHERS AND CUSTOMER GIFTS
We use the personal data provided by you exclusively to process your order for special gift vouchers and customer gifts. Your personal data will not be passed on to third parties for advertising purposes without your express consent. The legal basis for data processing is Article 6(1)(b) of the GDPR.
You can revoke your consent to the use of your personal data at any time by notifying us. Upon receipt of your revocation, we will delete your personal data unless you have expressly consented to further use of your data, or we reserve the right to use data that is legally permitted and about which we inform you in this statement.
11) PROCESSING OF DATA FOR THE ORDER OF AN INNOVATION PACKAGE
We use the personal data provided by you exclusively to process your order for an innovation package. Your personal data will not be passed on to third parties for advertising purposes without your express consent. The legal basis for data processing is Article 6(1)(b) of the GDPR.
You can revoke your consent to the use of your personal data at any time by notifying us. Upon receipt of your revocation, we will delete your personal data unless you have expressly consented to further use of your data, or we reserve the right to use data that is legally permitted and about which we inform you in this statement.
12) RIGHTS OF THE DATA SUBJECTS
12.1 The applicable data protection law grants you extensive rights as a data subject (information and intervention rights) regarding the processing of your personal data, which we inform you about below:
- Right to information according to Article 15 of the GDPR: In particular, you have the right to information about your personal data processed by us, the processing purpose, the categories of personal data processed, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned storage period or the criteria for determining the storage period, the existence of a right to rectification, erasure, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data if it was not collected by us, the existence of automated decision-making, including profiling and, if applicable, meaningful information about its logic, as well as the significance and the expected consequences of such processing for you, as well as your right to information about which guarantees according to Article 46 of the GDPR are provided when your data is transferred for the first time outside the EU.
- Right to rectification according to Article 16 of the GDPR: You have the right to immediate rectification of incorrect data and/or completion of your incomplete data stored by us.
- Right to erasure according to Article 17 of the GDPR: You have the right to demand the erasure of your personal data if the requirements of Article 17(1) of the GDPR are met. However, this right does not apply if processing is necessary to exercise the right to freedom of expression and information, to fulfill a legal obligation, for reasons of public interest, or to establish, exercise, or defend legal claims.
- Right to restriction of processing according to Article 18 of the GDPR: You have the right to demand the restriction of the processing of your personal data as long as the accuracy of your data disputed by you is verified, if you refuse to delete your data due to unlawful data processing and instead request the restriction of the use of your data, if you need your data for the establishment, exercise, or defense of legal claims after we no longer need this data after achieving the purpose, or if you have objected for reasons of your specific situation, as long as it has not yet been determined whether our legitimate reasons outweigh yours.
- Right to information according to Article 19 of the GDPR: If you have asserted the right to rectification, erasure, or restriction of processing to the controller, the controller is obliged to notify all recipients to whom the personal data concerning you have been disclosed of this rectification or erasure of data or restriction of processing, unless this proves impossible or involves a disproportionate effort. You have the right to be informed about these recipients by the controller.
- Right to data portability according to Article 20 of the GDPR: You have the right to receive your personal data that you have provided to us in a structured, commonly used, and machine-readable format or to request the transmission to another controller, as far as this is technically feasible.
- Right to withdraw consent pursuant to Article 7(3) of the GDPR: You have the right to withdraw your consent to the processing of data at any time with effect for the future. In the event of withdrawal, we will immediately delete the data concerned, unless further processing is based on a legal basis for processing without consent. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal.
- Right to object pursuant to Article 21 of the GDPR: If you object to the processing of your personal data for reasons arising from your particular situation based on Article 6(1)(e) or (f) of the GDPR, we will stop processing your data unless we can demonstrate compelling legitimate grounds for processing that override your interests, rights, and freedoms, or if the processing is necessary for the establishment, exercise
, or defense of legal claims. If you wish to object to the processing of your personal data for direct marketing purposes, you have the right to object to such processing at any time. If you object, your personal data will no longer be used for direct marketing purposes.
- Right to lodge a complaint pursuant to Article 77 of the GDPR: If you believe that the processing of personal data concerning you violates the GDPR, you have the right to lodge a complaint with a supervisory authority, in particular in the Member State where you reside, work, or where the alleged infringement took place.
12.2 RIGHT TO OBJECT
IF WE PROCESS YOUR PERSONAL DATA IN THE CONTEXT OF A LEGITIMATE INTEREST, YOU MAY OBJECT TO THIS PROCESSING AT ANY TIME WITH FUTURE EFFECT FOR REASONS ARISING FROM YOUR SPECIFIC SITUATION.
IF YOU WISH TO EXERCISE YOUR RIGHT TO OBJECT OR WITHDRAWAL, A SIMPLE EMAIL TO INFO@ANOSTREME.COM WILL SUFFICE. PLEASE NOTE: YOU CAN ONLY OBJECT TO FUTURE PROCESSING AND NOT TO PROCESSING ALREADY DONE.
13) DURATION OF STORAGE OF PERSONAL DATA
The duration of the storage of personal data is based on the respective legal retention period (e.g., retention periods under commercial and tax laws). After the expiry of this period, the respective data will be routinely deleted, unless they are no longer required for the performance of the contract or the initiation of the contract and/or we have no legitimate interest in further storage.
14) PROCEDURE FOR CHANGES TO THIS PRIVACY POLICY
We reserve the right to adapt this privacy policy to ensure that it complies with current legal requirements or to reflect changes in our services, for example, when introducing new services. The new privacy policy will apply for your next visit.
15) QUESTIONS TO THE RESPONSIBLE PERSON
If you have any questions about data protection, please send us an email or contact the person responsible for data protection in our organization directly:
ATTN: Jeroen, reachable at info@anostreme.com, always mention the name of the contact person.
11) WEB ANALYSIS SERVICES
Google (Universal) Analytics
- Google Universal Analytics
This website uses Google Analytics, a web analytics service provided by Google LLC,
1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google
Analytics uses so-called "cookies", text files that are stored on your computer
and that enable an analysis of your use of the website. The
information generated by the cookie about your use of this website
(including the shortened IP address) is usually transmitted to a server of
Google in the USA and stored there.
This website uses Google Analytics exclusively with the extension
"_anonymizeIp()", which guarantees anonymization of the IP address by shortening
and excluding direct identification of persons. This
extension ensures that your IP address is truncated within member states of the
European Union or other parties to the Agreement on the European Economic Area beforehand. Only
in exceptional cases is the full IP address transmitted to a server of
Google in the USA and shortened there. In these exceptional cases, this
processing is carried out based on Article 6(1)(f) of the GDPR on the basis of our legitimate interest in the statistical analysis of user behavior for optimization
and marketing purposes.
On our behalf, Google will use this information to evaluate your use of the
website, to compile reports on website activity, and
to provide us with other services related to website usage and internet usage. The IP address transmitted by your browser as part of Google Analytics is not merged with other data from Google.
You can prevent the storage of cookies by setting the appropriate settings in your browser software; however, we would like to point out that in this case you may not be able to use all functions of this website to their full extent. You can also prevent the collection of data generated by the cookie and related to your use of the website (including your IP address) to Google and the processing of this data by Google by downloading and installing the browser plugin available at the following link: https://tools.google.com/dlpage/gaoptout?hl=en
Instead of the browser plugin or within browsers on mobile devices, you can click on the following link to set an opt-out cookie that prevents Google Analytics from collecting data on this website in the future (this opt-out cookie only works in this browser and only for this domain; if you delete your cookies in this browser, you must click on this link again): Disable Google Analytics Google LLC, based in the USA, is certified under the EU-US Privacy Shield "Privacy Shield," which ensures compliance with the level of data protection in the EU.
This website also uses Google Analytics for cross-device analysis of visitor flows, which is performed via a user ID. Upon the first visit to a page, a unique, permanent, and anonymized ID is assigned to the user, which is set cross-device. This allows interaction data from different devices and sessions to be attributed to a single user. The user ID does not contain any personal data and does not transmit it to Google.
The collection and storage of data via the user ID can be contested at any time with future effect. To do this, you must disable Google Analytics on all systems you use, for example, in a different browser or on your mobile device.
You can disable this by using a browser plugin provided by Google (https://tools.google.com/dlpage/gaoptout?hl=en). Instead of the browser plugin or within browsers on mobile devices, you can click on the following link to set an opt-out cookie that prevents the collection by Google Analytics on this website in the future (this opt-out cookie works only in this browser and only for this domain; if you delete your cookies in this browser, you must click on this link again): Disable Google Analytics
More information about Universal Analytics can be found here: https://support.google.com/analytics/answer/2838718?hl=en&ref_topic=6010376
12) RETARGETING/ REMARKETING/ RECOMMENDATION ADS
Facebook Custom Audience via the Pixel Method
This website uses the "Facebook Pixel" from Facebook Inc., 1 Hacker Way, Menlo Park, CA 94025, USA ("Facebook"). With your explicit consent, user behavior can be tracked after users have seen or clicked on a Facebook ad. This process is intended to evaluate the effectiveness of Facebook ads for statistical and market research purposes and can help optimize future ad campaigns.
The data collected is anonymous to us and therefore does not provide us with insight into the identity of the users. However, the data is stored and processed by Facebook, enabling a connection to the respective user profile and allowing Facebook to use the data for its own advertising purposes in accordance with Facebook's data usage policy (https://www.facebook.com/about/privacy/).
You can allow Facebook and its partners to display ads on and off Facebook. For this purpose, a cookie may be stored on your computer. These processing operations only take place when explicit consent is granted based on Article 6(1)(a) of the GDPR.
Consent for the use of the Facebook Pixel may only be given by users over 13 years of age. If you are younger, we ask you to seek consent from your parents or legal guardian.
Facebook Inc., based in the USA, is certified under the EU-US Privacy Shield "Privacy Shield," ensuring compliance with the level of data protection in the EU.
To disable the use of cookies on your computer, you can set your internet browser to prevent cookies from being stored on your computer in the future or to delete already stored cookies. However, disabling all cookies may limit some functions on our websites. You can also disable the use of third-party cookies, such as Facebook's, on the following website of the Digital Advertising Alliance: https://www.aboutads.info/choices/
Google AdWords Remarketing
Our website uses Google AdWords Remarketing features, allowing us to advertise this website in Google search results and on third-party websites. The provider is Google LLC., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA ("Google"). Google places a cookie in your device's browser, enabling interest-based ads to be displayed automatically based on the pages you have visited and a pseudonymous cookie ID.
Processing is based on our legitimate interest in optimal marketing of our website in accordance with Article 6(1)(f) of the GDPR.
Further processing only occurs if you have consented to Google linking your internet and app browser history to your Google account and using information from your Google account to personalize ads you view on the web. In this case, if you are logged into Google during your visit to our website, Google uses your data together with Google Analytics data to create and define audience lists for cross-device remarketing. For this purpose, your personal data is temporarily linked to Google Analytics data to create audiences.
You can permanently disable the placement of cookies for ad preferences by downloading and installing the browser plugin available at the following link: https://www.google.com/settings/ads/onweb/
You can also get information about cookie placement and adjust settings on the website of the Digital Advertising Alliance: www.aboutads.info.
Finally, you can set your browser to notify you when cookies are being placed and decide individually whether to accept them or refuse cookies for certain cases or in general. Not accepting cookies may limit the functionality of our website.
Google LLC, based in the USA, is certified under the EU-US Privacy Shield "Privacy Shield," ensuring compliance with the level of data protection in the EU.
More information and the privacy policy regarding ads and Google can be found here: https://www.google.com/policies/technologies/ads/
13) RIGHTS OF THE DATA SUBJECT
13.1 The applicable data protection law grants you as the data subject extensive rights regarding the processing of your personal data by the data controller, which we inform you about below:
Right to information according to Art. 15 GDPR: You have the right to information about your personal data processed by us, the processing purposes, the categories of personal data processed, the recipients or categories of recipients to whom your data has been or will be disclosed, the planned storage period or the criteria for determining the storage period, the existence of the right to rectification, erasure, restriction of processing, objection to processing, complaint to a supervisory authority, the origin of your data if it was not collected by us, the existence of automated decision-making, including profiling, and, if applicable, meaningful information about the details and intended consequences of such processing, as well as your right to information about the guarantees under Art. 46 GDPR in case of transfer of your data to third countries;
Right to rectification according to Art. 16 GDPR: You have the right to immediate rectification of incorrect data and/or completion of your incomplete data stored by us;
Right to erasure according to Art. 17 GDPR: You have the right to request the erasure of your personal data under the conditions of Art. 17(1) GDPR. This right does not exist, in particular, if processing is necessary to exercise the right to freedom of expression and information, to fulfil a legal obligation, for reasons of public interest, or to establish, exercise, or defend legal claims;
Right to restriction of processing according to Art. 18 GDPR: You have the right to request the restriction of the processing of your personal data as long as the accuracy of your data disputed by you is verified, if you refuse to delete your data due to unlawful data processing and instead request the restriction of the use of your data, if you need your data for the establishment, exercise, or defense of legal claims after we no longer need this data for the purpose, or if you have objected for reasons of your specific situation, as long as it has not yet been determined whether our legitimate reasons outweigh yours;
Right to information according to Art. 19 GDPR: If you have exercised the right to rectification, erasure, or restriction of processing against the controller, the controller is obliged to notify all recipients to whom your personal data have been disclosed of this rectification or erasure of data or restriction of processing, unless this proves impossible
or involves a disproportionate effort. You have the right to be informed about these recipients.
Right to data portability according to Art. 20 GDPR: You have the right to receive your personal data that you have provided to us in a structured, commonly used, and machine-readable format or to request the transfer of this data to another controller, to the extent technically feasible;
Right to withdraw consent according to Art. 7(3) GDPR: You have the right to withdraw consent to the processing of data at any time with effect for the future. In the event of withdrawal, we will immediately delete the data concerned unless further processing can be based on a legal basis for processing without consent. The withdrawal of consent does not affect the lawfulness of processing based on consent before its withdrawal;
Right to lodge a complaint according to Art. 77 GDPR: If you believe that the processing of your personal data violates the GDPR, you have - without prejudice to any other administrative or judicial remedy - the right to lodge a complaint with a supervisory authority, in particular in the Member State of your habitual residence, place of work or place of the alleged infringement.
13.2 RIGHT TO OBJECT
IF WE PROCESS YOUR PERSONAL DATA BASED ON OUR OVERRIDING LEGITIMATE INTEREST, YOU HAVE THE RIGHT TO OBJECT TO SUCH PROCESSING AT ANY TIME FOR REASONS ARISING FROM YOUR PARTICULAR SITUATION.
IF YOU WISH TO EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED. HOWEVER, FURTHER PROCESSING MAY BE CARRIED OUT IF WE CAN DEMONSTRATE COMPELLING LEGITIMATE GROUNDS FOR THE PROCESSING WHICH OVERRIDE YOUR INTERESTS, RIGHTS, AND FREEDOMS, OR IF THE PROCESSING SERVES TO ASSERT, EXERCISE, OR DEFEND LEGAL CLAIMS.
IF WE PROCESS YOUR PERSONAL DATA FOR DIRECT MARKETING PURPOSES, YOU HAVE THE RIGHT TO OBJECT TO THE PROCESSING OF YOUR PERSONAL DATA FOR THE PURPOSE OF SUCH ADVERTISING AT ANY TIME. YOU CAN EXERCISE YOUR OBJECTION AS DESCRIBED ABOVE.
IF YOU WISH TO EXERCISE YOUR RIGHT TO OBJECT, WE WILL CEASE PROCESSING THE DATA CONCERNED FOR DIRECT ADVERTISING PURPOSES.